Eid al-Adha: A Celebration of Faith, Sacrifice

Eid-al-Adha, also known as the Festival of Sacrifice, is one of the most significant and spiritually uplifting events in the Islamic calendar. It commemorates the unwavering devotion of Prophet Ibrahim (AS) and celebrates the values of sacrifice, obedience, and generosity. Observed by Muslims around the world — including in Australia and Qatar — this special day is marked with Eid prayers, the sacrifice of animals (Qurbani), sharing food with those in need, and dressing in one’s finest clothes.

As families gather to honour the meaning of Eid, the way we present ourselves reflects both joy and gratitude. This is where Zuhd AU, a leading Islamic fashion and lifestyle brand, plays a key role — offering a premium collection of modest clothing and accessories that allow Muslims to celebrate Eid with dignity, elegance, and sustainability.